Welcome to the first edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space with key industry stakeholders. In this episode Ciaran O’Kane, Editor-In-Chief of ExchangeWire speaks to Martin Kelly and Andy Cocker from Infectious Media. Topics of discussion in this installment include: the evolving European exchange space; Infectious Media’s positioning in the market; attribution in display; the potential fall-out from the cookie directive; and the key role data is playing in the development of the exchange eco-system in Europe. So that you get all future episodes, you can subscribe to TraderTalk here.
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